2 May 2025
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4
min read

At GraphixMarketing, we work with companies that want their online presence to match the quality of their work — and Civils & Groundworks was no exception. Specialising in civil engineering and groundworks services across the UK, their team needed a website that reflected both professionalism and trust.
But their previous site just wasn’t cutting it.
The Challenge
When Civils & Groundworks came to us, their website was:
Visually outdated, with a design that no longer represented the scale or quality of their work
Lacking structure, which made it hard for users to find key information or navigate their service areas
Content-light, with very little detail on the scope of their projects or credibility
Not mobile-optimised, making it difficult for site visitors to browse on the go
For a company winning serious contracts and delivering top-tier work, the website wasn’t telling the right story.
Our Approach
We approached the redesign with a clear goal: create a clean, credible, and conversion-friendly website that builds trust with site visitors — especially site managers, developers, and commercial buyers.
Here’s what we delivered:
Modern, responsive web design that looks sharp on desktop and mobile
Clear service pages outlining what they do and where they work
Trust-building content including client logos, accreditations, and a strong about page
Professional imagery to showcase machinery, on-site work, and capabilities
Simple navigation so users can quickly find what they need
We also paid close attention to SEO structure — optimising titles, meta descriptions, and on-page content to ensure the site is primed to rank for relevant local and national searches.
The Result
The new CS Civils & Groundworks website now reflects the professional, capable team behind the business. Whether a potential client is looking for groundworks in the Midlands or civil engineering support on a large-scale build, the website now acts as a strong first impression.
Since launch, the team has:
Seen a noticeable increase in online enquiries
Received positive feedback from both clients and partners
Felt more confident sharing their site in tenders and networking conversations
Final Thoughts
Your website should act as your best sales asset — especially in industries like construction where trust, scale, and credibility matter. For Civils & Groundworks, this redesign is more than a visual upgrade — it’s a competitive advantage.
Need help building a better online presence for your business?
GraphixMarketing designs professional, high-performing websites for construction and trade businesses across the UK.